One year after "Ultra Mono", the British punk band is back on the music scene. Guided by Joe Talbot's husky, lyrical voice, they put words to what seems so abstract but so common. Themes of loneliness, regret, love, loss... so many human themes are addressed in the album Crawler.
To make this message heard by a growing audience, Urban Act is organising the promotion of this release by setting up several devices ranging from Stickering on Parisian walls and floors to large format billboards, all featuring the project's cover. Dispersed in neighbourhoods with a high urban flow and targeted to measure, this device will have enabled the musicians to reach both informed listeners and those who will find it a way to understand themselves a little more.
A very specific profession, strong customer expectations and local know-how that is not always mastered
or up to the stakes, have prompted advertisers to seek Urban Act and its expertise beyond its borders.