Mobile display
Maison Margiela
The rebellious campaign of this new Fashion Week
Transgression, subversion, hybridity, and transformation. . . , four words that best describe the new fragrance from Maison Margiela. An olfactory creation...
Mobile
Display
A TRAVELLING AND IMPACTFUL VISUAL EXHIBITION IN THE CITY
#StreetMarketing #Mobility #Visibility
Vehicle offer
A very wide range of vehicles in Mobile Display: MPV, pick-up truck, collector's car, bus, or other specific vehicle.
Covering
Different adhesive covering options are available, partial or total, to expose the campaign imagery and create immersion.
Geomarketing
Analysis of audience behaviors and locations in relation to the needs of the brand in terms of targeting.
DOOH
A DOOH device can be associated to a Mobile Display by considering an adapted and specific mechanics.
AGENCY EXPERTISE
- Reflection and creation of the campaign, definition of the visibility and the expected impact for the brand and/or the products or services put forward.
- Advice around the coverage area (high-traffic areas or specific sites), itineraries, presentation points, creation of attraction points around vehicles, product sampling.
- Scripting of participatory logics, degree of public involvement to be defined, and role of animation teams if any.
STRENGTHS AND HIGHLIGHTS
- Multiple and mobile visibility.
- Unlimited area coverage.
- An event support to other Street Marketing or Event Marketing devices.
ÉCO-RESPONSABILITÉ
- Solvent-free printing.
- Recycling of supports.
NATIONAL AND INTERNATIONAL OUTREACH
A very specific profession, strong customer expectations and local know-how that is not always mastered
or up to the stakes, have prompted advertisers to seek Urban Act and its expertise beyond its borders.