Mobile dooh
iDVROOM
L'ID qui va vous donner envie de prendre la voiture
Pour son lancement, IDVROOM s’appuie sur un déploiement de Street Marketing. IDVROOM est une nouvelle solution de Co-voiturage mis en place par la SNCF, c’est...
Mobile
DOOH
A DIGITAL EXHIBITION CARRIED BY A BRAND AMBASSADOR FOR A VISUAL, MOBILE, SOUND AND INTERACTIVE COMMUNICATION
#StreetMarketing #DOOH #Mobility
AGENCY EXPERTISE
- Advice on operational strategy: context, objectives of the operation (notoriety, events, drive to store...).
- Recommendation on the duration and the multimedia content to be broadcast with regard to the objectives of the campaign: advertising spot, trailer with or without sound, succession of photos on a principle of photo exhibition.
- Mapping of the field of action and deployment: typology of broadcasting locations, mapping of the neighborhood(s) and orientation of the public within the framework of creating POS traffic, timing of realization according to the defined objectives in order to succeed in all the components of this Street Marketing operation.
STRENGTHS AND HIGHLIGHTS
- A great proximity with the target and the urban pedestrian flows.
- Very relevant in the distribution of advertising content during One to One contact.
- Event support to other communication components of the brand.
ECO-RESPONSIBILITY
- Use of flexible materials without heavy metals certified PEFC 100% or rigid materials 100% PVC-free for visibility supports.
- Solvent-free printing.
- Recycling of supports.
NATIONAL AND INTERNATIONAL OUTREACH
A very specific profession, strong customer expectations and local know-how that is not always mastered
or up to the stakes, have prompted advertisers to seek Urban Act and its expertise beyond its borders.