Appropriation of urban materials
Valentino
Valentino's Pantone covers the world!
The Pantone Pink PP by Valentino has come to life all over the world. Covering the walls of New York, houses in Seoul, staircases in Paris. . . a real street and...
"A bad day in London is better than a good day anywhere else"
#londoneye #londonlife #londoner
With its spectacular architecture and multicultural diversity, London is a city full of riches! The "Old Smoke" is attuned to the rest of the world and open to new trends. Boasting a strong start-up culture and a number of top listed companies, the Londoners represent one of the most dynamic population in the world. The districts of the city are always in the throes of change and the streets are conducive to all forms of Urban and Out of Home advertising. A quick visit to the district of Camden, Shoreditch, or Benthal Green is enough to understand the importance and possibilities of Street Marketing in London.
A very specific profession, strong customer expectations and local know-how that is not always mastered
or up to the stakes, have prompted advertisers to seek Urban Act and its expertise beyond its borders.