When are we meeting?

Convicted

« In a judgment handed down on August 28, 2024, the Paris correctional court convicted the company URBAN ACT and its director of the offenses of placing advertising that did not comply with local advertising regulations or that was unlawfully placed on a remarkable heritage site or on listed buildings, from June 2017 to June 2021. The company was sentenced to a maximum fine of 3,500 euros. A financial penalty was also imposed on its director. The court handed down these penalties in view of the multiple warnings issued by the administrative authorities, which URBAN ACT failed to act upon, demonstrating its disregard for regulations governing advertising in the public space. The court ordered the publication of this sentence as an additional penalty.»

Urban
Signage


A NEW TYPE OF SIGNAGE IN THE CITY

#GUERILLAMARKETING #ROI #DRIVETO


The agency Urban Act highlights here Urban Signage, a display that allows to support brands throught their strategy of creating traffic in urban areas, it facilitates the shopper's journey to a new shop, an ephemeral pop-up store or any type of meeting point with the brand.
Proximity
Proximity

Urban Signage offers a great proximity to the public exposed, it is inserted as close as possible to urban flows and points of affluence.

Customization
Customization

Urban Signage is designed and installed according to specific mappings in a tailor-made operating mode.

Geomarketing
Geomarketing

Urban signage is produced by studying cartographic and behavioural data on the districts and targets listed.

Drive-to
Drive-to

Urban signage is part of an incentive to direct the shopper, it meets many objectives Drive to Store, to Event, ...

NATIONAL AND INTERNATIONAL OUTREACH

A very specific profession, strong customer expectations and local know-how that is not always mastered
or up to the stakes, have prompted advertisers to seek Urban Act and its expertise beyond its borders.