Luc de Christy delivers memories with "Memories", his first single and title track from his new album.
The artist brilliantly combines African sounds and his Hip Hop sound in an album that takes us on a journey to the Congolese lands of his ancestors.
A multilingual and multicultural singer-songwriter, Luc de Christy has lived in Russia and the United States, but it is now in Paris that he has settled.
It is also in Paris that Urban Act has deployed a Wild Poster campaign to promote the artist's new album.
Through this street marketing campaign, Luc de Christy took to the streets of the capital to mark the "Memories".
A very specific profession, strong customer expectations and local know-how that is not always mastered
or up to the stakes, have prompted advertisers to seek Urban Act and its expertise beyond its borders.