STREET ART COLLAGE - OENOBIOL - #BEAUTÉSENPUISSANCE - PARIS
Oenobiol Power !
Campaign: #BeautésEnPuissance
City: Paris
Expertises: Street Art Collage, Wild Posting
No more complexes, the new Oenobiol identity invites women to regain their self-confidence. With three powerful phrases, the brand is no longer simply marketing food supplements. It wants to bring about a real revolution in women's perception of themselves and to counter all the negative remarks they may hear.
"We all have the power to shine", "This body can perform miracles", "Behind this reflection lies an unsuspected strength"; motivating phrases echoing #BeautésEnPuissance, the new Oenobiol signature. The message is full of meaning and all the more important today, when the dictates of fashion are only addressed to a very small part of the population.
The brand does not stop there and a manifesto full of positive vibes is displayed in large format on the streets of the capital. Accompanied by mirrors, highlighting the three sentences, it intrigues and addresses women in a new way.
To relay its campaign and give meaning to its messages, the brand has invited 3 female influencers to share its messages on Instagram, the digital platform that makes everything more beautiful.
Oenobiol offers you the power to reveal your beauty and make your power shine around you. Don't hide anymore and join the #BeautésEnPuissance movement!
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