A flowered haven of peace has bloomed in the Canal St Martin district of Paris with the appearance of a mural inspired by a visual from Spanish illustrator Ignasi Monreal to celebrate the arrival of Spring and the launch of Gucci's new fragrance Bloom. An exhibition that highlights the floral universe of the Bloom fragrance.
A masterpiece on par with the large murals produced in New York and Milan, revealing the rich and creative artistic universe of the brand.
A signature work created by the Urban Agency which delighted the public and was widely relayed on social media.
A very specific profession, strong customer expectations and local know-how that is not always mastered
or up to the stakes, have prompted advertisers to seek Urban Act and its expertise beyond its borders.