If you want to invest, invest sustainably!
This is what Lita.co offers, a digital platform for investing in responsible finance. This 2.0 meeting place offers the possibility to make financial commitments to companies offering social, ecological and sustainable innovations. This new model of economy that it defends, is to transform one's purchasing power into power of action.
At the beginning of July, Lita.co organised its first stock exchange to invest in sustainable and committed companies. A phygital device in the form of a Clean Tag took over the Place de la Bourse in Paris, inviting the public to scan the QR Code that sent them directly to the 3 proposed projects. A way to bring digital to the heart of the street. A mobile display completed this unique and eco-responsible message.
A very specific profession, strong customer expectations and local know-how that is not always mastered
or up to the stakes, have prompted advertisers to seek Urban Act and its expertise beyond its borders.