Poster board for cleaner toilets! On the occasion of the Salon des Maires, Harpic wishes to speak to elected officials in order to raise their awareness of the issue of cleanliness of toilets in schools. Harpic wants to set up a project to improve the hygiene of toilets in schools.
Studies have shown that a large majority of pupils do not use the toilets in schools because of the lack of cleanliness.
For this occasion, Urban Act created a poster board campaign coupled with a leaflet distribution system at Porte de Versailles to raise awareness of the issue among elected officials: #anouslestoilettes!
A very specific profession, strong customer expectations and local know-how that is not always mastered
or up to the stakes, have prompted advertisers to seek Urban Act and its expertise beyond its borders.